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Knowledge base Settings Customizing the subscription widget
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Customizing the subscription widget

5 min read 🗓 Updated February 12, 2026

The Subscription Widget is what customers see on your product page when purchasing a subscription.

You can fully customize its appearance directly inside your Shopify Theme Editor.

Where to Find the Subscription Widget Settings

  1. In Shopify Admin, go to Online Store → Themes
  2. Click Customize
  3. Navigate to a Product Page
  4. Click on the Content Vault – Subscription Widget block

Once selected, you’ll see all customization options in the left sidebar.

Available Customization Options

1) Text

This section controls the text labels customers see inside the widget.

  • Title (example: “Purchase options”)
  • Footer (example: “Cancel at any time”)

2) Customizations (Display Toggles)

These toggles control what extra details show inside the widget.

  • Display subscription length Shows the billing interval under the plan (example: “Subscription, billed monthly”).
  • Display discount badge Shows a discount label when a plan has a discount (example: “15% off for first 3 payments”).
  • Display compare at price Shows the “compare at” / crossed-out price when applicable.

3) Discount Badge Styling

If Display discount badge is enabled, you can customize the badge appearance:

  • Discount badge text color
  • Discount badge text size
  • Font size
  • Border thickness
  • Border corner radius
  • Widget padding

4) Content Pass Download Widget (Content Pass Subscriptions Only)

If you’re using Content Pass, you can customize the subscriber download button:

  • Download Button Label
  • Text color
  • Background color
  • Font size
  • Show preview with demo data (useful for theme editor previews)

5) Advanced (Optional) – Custom CSS

For deeper styling control, you can add CSS overrides.

Example:

#cv-subscriptions-widget-title {
  font-size: 50px;
}

What Customers See

On the product page, customers can:

  • Choose a tier (plan)
  • See billing frequency / subscription length (if enabled)
  • See discounts and compare-at pricing (if enabled)
  • Add the subscription to cart

Important Notes

  • The widget only appears on products with an active subscription attached
  • Changes update immediately in your theme preview
  • Styling changes do not affect subscription logic — only appearance

Best Practices

  • Keep font sizes consistent with your theme
  • Use padding to avoid cramped layouts
  • Highlight discounts with badge styling
  • Preview on both desktop and mobile before publishing

If you need help matching the widget to your brand, feel free to reach out via live chat.